A New Kind of Electric: Introducing the LR Series

14 August 2026

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Stripped back to its most minimalist form for maximum flame impact, the LR Series introduces a completely new kind of electric fireplace.

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Escea Fireplace Company

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Escea Fireplace Company

While Escea's LE Series is fast becoming a global leader in wood-fire realism, the LR Series breaks new ground entirely. Featuring patent-pending holographic flame technology, it emulates the sophistication of contemporary gas and ethanol fires – but now in electric.

A pure ribbon of linear holographic flame sits over a bed of crushed black glass. The technology is so convincing it's genuinely difficult to distinguish from the real thing.

Every detail has been considered. LED underlighting adds depth and dimension to the flame. Reflective side panels draw the eye further into the fire. The crushed black glass fuelbed adds striking contrast and subtle reflection beneath.

Four flame styles offer variation in intensity — from calm background ambience through to a fuller, more dynamic display.

Flame-only mode means the LR Series can be enjoyed year-round for pure ambience, independent of heat. And when warmth is needed, heat output of up to 3kW is thermostat-controlled for consistent, effortless comfort.Full control is available through the Escea SmartHeat App, with optional smart home connectivity, or via the slimline touchscreen remote.

Like all Escea electric fireplaces, the LR Series offers complete design freedom. No flues, vents, or consent required. Surround it in any material. Install it in almost any space. And place your TV as close as possible.

Designed and crafted in New Zealand. Available in four inbuilt sizes — from the LR1000 through to the near two-metre-wide LR1750 — and also as a freestanding model, the LRFS1000, for an elevated alternative to the traditional wood burner.